SotN 2008, the schedule

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Friday February 8, 2008: “Today”
Friday, February the 8th: “Today”


10.00
Editoriale: User Generated Innovation
Editorial: User Generated Innovation

  • Beniamino Pagliaro, giornalista/Journalist
  • Paolo Valdemarin, imprenditore/Entrepreneur
  • Sergio Maistrello, giornalista/Journalist

10.30
I Sessione: Il polso della Rete: nodi, numeri, nevrosi
Session 1: The Net Pulse: nodes, numbers, nevrosis

  • Gigi Tagliapietra, consulente/Consultant
  • David Sifry, imprenditore/Entrepreneur
  • Stefano Quintarelli, imprenditore/Entrepreneur
  • Modera/Hosted by: Paolo Valdemarin, imprenditore/Entrepreneur

[11.30 Coffee break]

12.00
II Sessione: Alla ricerca della felicità: economia della conoscenza e della collaborazione
Session 2: Finding Happiness: the Economics of Knowledge and Cooperation

  • Enzo Rullani, docente universitario/Professor
  • Luca De Biase, giornalista/Journalist
  • Modera/Hosted by: Sergio Maistrello, giornalista/Journalist

[13.30 Pranzo/Lunch]

15.15
Keynote: The State of Social Software Solutions

  • Ross Mayfield, presidente di Socialtext/chairman, president of Socialtext

16.00
III Sessione: Sfide e opportunità del lavorare in un mondo interconnesso
Session 3: Working in the Connected World: Challenges and Opportunity

  • Lele Dainesi, Cisco Systems
  • Euan Semple, consulente di social computing/Social Computing Consultant
  • Marco Zamperini, Cto Value Team
  • Modera/Hosted by: Paolo Valdemarin, imprenditore/Entrepreneur

[17.00 Coffee break]

17.30
Keynote: Media Revolutions: Social Media and Re-Thinking How Businesses Communicate

  • Antony Mayfield, Head of Content & Media iCrossing UK

18.00
IV Sessione: Let them buy. Il digital marketing come capovolgimento del rapporto tra azienda e clienti
Session 4: Let them Buy. Digital Marketing as a Reverted Relationship between Companies and Customers

  • Diego Biasi, General Manager Business Press
  • Stefano Stravato, Internet Marketing Manager Fiat
  • Modera/Hosted by: Mafe de Baggis, consulente di nuovi media/New Media Consultant



Sabato 9 febbraio 2008: “Domani”
Saturday, February the 9th: “Tomorrow”



9:45
Keynote: Satori. Dal tornio al blog
Keynote: Satori. From Lathes to Blogs

  • Gaspar Torriero, consulente informatico/Information Consultant

10.30
I Sessione: I giornali non sono la loro carta: idee per sopravvivere al 2013
Session 1: Newspapers are not Just Paper: Hints for Surviving 2013

  • Mario Tedeschini Lalli, giornalista/Journalist
  • Luca De Biase, giornalista/Journalist
  • Modera/Hosted by: Marco Formento, Manager

[11.30 Coffee break]

12.00
II Sessione: Internet Killed the Political Star
Session 2: Internet Killed the Political Star 

  • Joshua Levy, associated editor Personal Democracy Forum/Techpresident
  • Giuseppe Granieri, saggista/writer
  • Antonella Napolitano, esperta di media sociali/Social Media Consultant
  • Modera/Hosted by: Antonio Sofi, consulente politico/Political Advisor

[13.30 Lunch]

15.00
III Sessione: Cultura e spettacolo?
Session 3: Culture and Entertainment?

  • Enrico Menduni, docente universitario/Professor
  • Marina Remi, attrice/Actress
  • Modera/Hosted by: Beniamino Pagliaro, giornalista/Journalist

[16.00 Coffee break]

16.30
Tavola aperta: America/Europa A/R
Open Table: Usa/Ue Round Trip

17.30
Conclusioni: Titoli di coda: appunti dalle nostre (e vostre) moleskine
Credits: Notes from Ours (and Yours) Moleskine

  • Beniamino Pagliaro
  • Paolo Valdemarin
  • Sergio Maistrello

[19.30 Goodbye party at Caffè Contarena]